Mitov Studio

Fontfabric Type Foundry

My first project as part of handplayed

July 2021

Overview

Who would’ve thought that fonts and hands play so well together? Handplayed teamed up with the digital type foundry Fontfabric to showcase their font-families and their usage with a kinetic type animation, while also capturing the team’s high spirit, friendly professional environment, and smiling faces. With director Viktor Ivanov creating the concept almost from scratch, DOP Teodor Fichev skillfully bringing it to life on camera, and our own Alex Mitov creating the fast-paced motion as his first official project at Handplayed, we truly had tons of fun with this production.

Credits

Director: Viktor Ivanov
DOP: Teodor Fichev
Prod. designer: Velichka Djambazova
Gaffer: Philip Penev
1st AC: Nicola Atanasov
Edit: Viktor Ivanov 
Motion graphic design: Alex Mitov 
Prod. coordinator: Leda Dragieva
Producer: Virginia Venkova
Fontfabric Type Foundry
Fontfabric Type Foundry
Fontfabric Type Foundry
Fontfabric Type Foundry